The Canucks will display Lyft’s logo along the boards and near the Canucks’ end on the ice (Photo via @Pucksonnetca/Twitter).

Amid B.C. ride-sharing battle, Canucks declare sponsorship deal with Lyft

Vancouver team owner Francesco Aquilini is a vocal ride-sharing advocate

In the midst of the battle to bring ride-sharing to B.C., the Vancouver Canucks have agreed to a new sponsorship deal with one of the big players in the industry.

San Francisco-based Lyft will become the official ride-share partner for the Canucks and Rogers Arena, the team announced on Tuesday.

“With a commitment to connecting our communities, the Vancouver Canucks and Lyft share similar values and can now work together to make an active difference through a better fan experience and local partnerships,” said Trent Carroll, chief operating officer for Canucks Sports & Entertainment in a news release.

READ MORE: B.C. ride hailing regulation battle to carry on into 2019

READ MORE: Late 2019 too long to wait for ridesharing: B.C. Conservatives

Lyft is already available virtually throughout the United States, as well as in cities in Ontario. One of its rivals, Uber, is already used is most major cities around the world.

Canucks owner Francesco Aquilini is a vocal supporter for ride-sharing, criticizing the NDP on social media for taking too long to introduce and regulate it in B.C.

The Lyft logo will be displayed along the boards and on the ice near the Canucks’ end at Rogers Arena.


@kieranroconnor
kieran.oconnor@bpdigital.ca

Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

COVID- 19: Ucluelet encourages visitors and residents to mask up

“Put your ego aside, this is what needs to be done,” said Ucluelet mayor Mayco Noel.

Frustration grows in Ucluelet as locked gate puts school garden in peril

“You walk by there and it’s just dead. Everything’s dry and yelling for water,” Liisa Nielsen said.

QUIZ: How much do you know about British Columbia?

On this B.C. Day long weekend, put your knowledge of our province to the test

Ucluelet fire crew extinguishes residential blaze

Ucluelet’s fire chief is praising his crew for making short work of a residential blaze on Tuesday.

DFO reports unusually high whale mortalities in 2020

“It’s so important to have all these eyes and ears in the community reporting these deaths.”

B.C. doctors, dentists call on province for mandatory mask rule

Open letter says masks should be worn in indoor public spaces, public transportation or in crowds

Dwindling B.C. bamboo supply leaves Calgary Zoo biologists worried about pandas

Zoo has been trying to send pandas back to China since May

Facebook launches its new TikTok clone, Instagram Reels

Facebook has a long tradition of cloning competitive services

B.C. Appeal Court prevents Victoria woman from using the term ‘death midwife’ in her job

Pashta MaryMoon claimed she had been providing “death-care services” for more than 40 years

‘We all have anxieties’: B.C.’s top doctor addresses return-to-school fears amid COVID-19

Dr. Bonnie Henry promises school restart plan safe for B.C. kids

B.C. fish harvesters receive long-awaited details on pandemic benefits

Applications to the $470-million federal assistance programs will open Aug. 24

B.C. fish harvesters receive long-awaited details on pandemic benefits

Applications to the $470-million federal assistance programs will open Aug. 24

Most Read