PRVC membership recommended for Tofino business

The best way for Tofino to ensure visitors are receiving information about its services at the Pacific Rim Visitors centre is by encouraging its local businesses to become members, according to Ucluelet Coun. Dario Corlazzoli.

Corlazzoli represents the chamber to the council. At last week’s council meeting, he recounted a recent meeting he attended between representatives from Tofino and Ucluelet regarding the PRVC, which is currently operated through a partnership between Ucluelet and Parks Canada.

He said it was the second meeting the two towns have had to discuss Tofino’s desire to become more involved at the centre and to see more regional information being shared.

“We made it very clear and specific that the best way for them to participate is to become members,” he said “If their members increase at the information centre then it allows us to give that information…If they’re not involved that way it’s difficult for the (Ucluelet) chamber to give the information that I think they’re looking for; right now it’s very generic and it’s broad.” He said Tofino businesses receive strong value in a PRVC membership.

“It’s a great value so I think they need to go back and figure out how they can make it more clear to their members that it’s a good deal and a valuable tool for them.”

District officials from both towns as well as Tourism Tofino, Tourism Ucluelet and both district’s chambers of commerce attended the meeting.

“We opened up some good dialogue and they were quite receptive to the idea of having an ad hoc group get together and discuss what regional information they’d like to see,” Corlazzoli said. “That’s always useful just to make sure we’re capturing all the information that we should be putting out there and I think we’re doing a pretty good job.”

Corlazzoli said the Ucluelet chamber’s executive director Sue Payne has been invited to give a presentation about the centre’s activities and to “drum up some more memberships” at an upcoming Tofino luncheon.

Corlazzoli gave high accolades to Ucluelet’s first annual business fair.

The fair took place last Friday and Saturday at the Ucluelet community centre and Corlazzoli said Friday was very popular because a variety of food growers provided a strong draw and received a lot of local interest.

“The feedback was very positive,” he said.

He said Saturday’s crowd was sparse but suggested next year’s event may see more success through increased participation from local businesses.

“I don’t think a lot of them understood what it would look like so I think next year it will be a stronger showing,” he said. “It’s a great thing that (the Ucluelet Chamber of Commerce) did for the community and it opened eyes for what’s available.”

Just Posted

VIDEO: Pacific Rim Whale Festival’s Chowder Chow Down winners announced in Ucluelet

The event serves as the largest annual fundraiser for the Food Bank on the Edge.

VIDEO: Ucluelet extinguishes Tofino at Spout Ball Challenge

The popular Pacific Rim Whale Festival event was a spectacular success for firefighters and fans.

WATCH: Annual art show opens at Black Rock Resort in Ucluelet

Visitors encouraged to vote for their favourite work of art from March 16-25.

Tla-o-qui-aht artist carving out conversation in Ucluelet

“When you’re creating together and making work together, those conversations really come naturally.”

VIDEO: Ucluelet’s Wild Pacific Trail welcomes new feature

“It’s special. It’s something that people don’t see.”

VIDEO: Ucluelet extinguishes Tofino at Spout Ball Challenge

The popular Pacific Rim Whale Festival event was a spectacular success for firefighters and fans.

How to keep local news visible in your Facebook feed

Facebook has changed the news feed to emphasize personal connections. You might see less news.

Anti-pipeline protestors block Kinder Morgan tanker near Seattle

Protest was spurred on by the 28 anti-Kinder Morgan activists arrested in Burnaby

Some surprises in new book about B.C. labour movement

“On the Line” charts history of the union movement back to the 1800s

B.C. cyclist races to first win of the season in New Zealand

Casey Brown captures Enduro title by more than two minutes at Crankworx Rotorua

Notorious Russian troll farm also took swipes at Canadian targets

Targets included oil infrastructure and Prime Minister Justin Trudeau.

Cirque du Soleil aerialist dies after fall during Florida show

Longtime performer fell while performing in VOLTA

Canada earns second Paralympic Games silver in 20 years

Held 1-0 lead in para hockey game from 12:06 of first to dying seconds of third and lost in overtime

LETTERS: Two views of oil pipeline protests

U.S. and other petroleum-rich countries aren’t cutting production

Most Read